Posts tagged Community

BOOM!er Spotlight: Clay

Sunday 9:00AM: I head to the Metro Toronto Convention Centre for my third day at the Toronto Autoshow. I arrive at 9:45 am, 15 minutes before I begin my shift. I enter through the South Building and go straight down three sets of escalators before I reach the exhibits. The car enthusiasts are already in line 45 minutes before the doors even open. We’re approximately 300 ft below street level but you would never know it with all the lights, shiny cars and red carpet – it feels like a movie set.

How Computer Tablets are Impacting Experiential Marketing

As sales of the iPad exploded over the holiday season, I felt it was important to take a look at how Tablet technology is becoming an important element in our industry. In a recent EMF and IMI International study, it was found that experiential programs that include a drive to web create stronger purchase conversion (more than 30% over the IMI International standard action line) by extending the live experience and brand conversations online.

6Deg Toy Drive for CP24 CHUM Christmas Wish!

We can’t think of a better way to kick off the holidays and garner some Christmas karma than collecting new, unwrapped toys for the CP24 CHUM Christmas Wish! Last week the toys were enthusiastically collected in the office and the results were incredible!

BOOM!er Spotlight: Cam

BOOM!er Spotlight: Cam

I’m Cameron Williams, a BOOM!er of almost 3 years now.  I love everything BOOM!, the people, the environment, the great times, but I’m here today to tell you about my passion found in a national charity called Courage Canada, which I’ve been supporting since its...

The One of a Kind Show!

The One of a Kind Show!

Recently thousands of people descended upon the Direct Energy Centre to check out the One-of-a-Kind Show. Being immersed in the experiential world just over a year, my eyes were open to elements I’d not appreciated before.

BOOM! Bunch VIDEO IS LIVE!

BOOM! Bunch VIDEO IS LIVE!

Hello BOOM! Banter universe! Today we officially launched out first viral video as a company entitled ‘The BOOM! Bunch.’ Whether in the field or at the office this company is one big family and we made this video to try and give the world a...

‘What’s on the Table?’ Charity event

What I loved about the event was the connection between a great cause and delicious food. It doesn’t matter who you are, anyone can get excited about a succulent piece of pork belly with savory relish on toasted baguette or hot risotto with porcini mushrooms...YUMM!

Bringing our Mantra to the Masses!

Our Mantra - “Turn a head, stir a heart, build a brand, make a sale.” 7 years ago when BOOM! was born, our leader, Nicole Gallucci made a commitment to ‘always being remarkable’ . Today, this commitment lives within our 30+ employees who admit to actually finding it easy to get out of bed for work each day...well almost every day :).